Social In 10
Giraffe Social is a multi-disciplined digital marketing agency specialising in social media marketing based on the South Coast of the United Kingdom. We work with a wide range of industries, spanning from Fintech and L&D, to Beauty and Retail.
Social in 10 is a weekly podcast about all things digital marketing. We discuss all the things social media managers want to know, including the latest platform updates, emerging trends, campaign ideas, and best practices to help you stay ahead of the curve. Whether you're managing multiple clients or growing your brand in-house, each episode is packed with actionable insights… all delivered in under ten minutes.
Hosted by the Giraffe Social team, this is your fast, fun, no-fluff guide to making sense of social. New episodes every week, so tune in and level up your marketing game!
Episodes
169 episodes
Why Real Stories Resonate
In this week’s podcast episode, we cover topics such as the most impactful B2B marketing strategies and the importance of truth in storytelling. Special guests for this episode include; Eden Bitton, Chief Marketing Officer fo...
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Season 3
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Episode 6
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7:23
Smarter, Faster, Sharper: How AI is Supercharging B2B Marketing
In this week’s podcast episode, we cover topics such as how AI is changing the B2B Marketing landscape and why human-first marketing matters just as much for consumers as it does for professionals. Special guests for th...
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Season 2
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Episode 5
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8:25
Social Media Mistakes We’re Still Seeing (And Why They Need to Go)
In this week’s podcast episode, we cover topics such as growing uniformity in industries such as film, design, fashion, and advertising. Plus, the Social Media Mistakes We’re Still Seeing (And Why They Need to Go)
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Season 2
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Episode 4
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9:01
From Friends to Founders: Building a Creative Brand That Actually Works
In this week’s podcast episode, we cover topics such as growing uniformity in industries such as film, design, fashion, and advertising. Plus, the origins of Giraffe Social, new staff, and building a business.Special guests for this epis...
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10:30
Human First Marking, The Future of Community Marketing and Fostering Deeper Relationships
In this week’s podcast episode, we cover topics such as Human First Marketing and where we see the landscape of social media and community marketing going in the next five years. Plus, we talk with our team about the relationship be...
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10:22
How to Grow your Online Community and Development of Human First Marketing
In this week’s podcast episode, we cover topics such as growing a strong community online, and how you can turn passive followers into active community members. Plus, we talk with our team about the development of Human First...
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Season 2
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Episode 1
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10:08
Long vs Short Form Video, Social Media Accessibility, and Meta’s Latest Metrics
In this week’s podcast episode, we cover topics such as long-form vs short-form video content, as well as the importance of accessibility in social media.We’re also joined by special guests Annabel Greig, Digital Content and Social Media...
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Season 3
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Episode 38
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9:51
UGC, Influencer Marketing, and Creative Social Media Direction
In this week’s podcast episode, we are talking all things UGC and Influencer Marketing, as well as creative direction in social media marketing.Plus, we’re joined by special guests Diana Bell-Heather, Creative Copy Manager for Next, as w...
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Season 3
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Episode 37
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9:48
Elevating Thought Leadership and Maximising LinkedIn Leads
In this week’s podcast episode, we cover topics such as brand authenticity with user-generated content (UGC), elevating your thought leadership through content, and some super helpful LinkedIn lead generation updates.Plus, we’re joined b...
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Season 3
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Episode 36
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10:23
Public Speaking in Marketing and the Risks of UGC
In this week’s podcast episode, we’re discussing topics such as an Instagram Messaging update, the importance of public speaking within the marketing space, as well as the risks of User-Generated Content (UGC) and brand perception.With s...
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Season 3
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Episode 35
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9:20
LinkedIn Strategies, Creative Direction, and Mastering UGC
In this week’s podcast episode, we’re talking about all things LinkedIn, Creative Direction in Social Media, as well as the best ways to obtain and make use of User Generated Content (UGC).With special guests Diana Bell-Heather, Creative...
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Season 3
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Episode 34
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10:08
Global Branding Insights and 2025 Social Media Predictions
In this week’s podcast episode, we’re talking TikTok music updates and how it can affect brands, global brand messaging and managing localised accounts, as well as our predictions for social media trends in 2025.With special guests Jemma...
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Season 3
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Episode 33
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10:20
Putting Accessibility First, and How Trends Emerge and Evolve on Social Media
In this week’s podcast episode, we’re discussing cover topics such as LinkedIn’s new AI Hiring Assistant, how to make your content accessible on social media, and understanding the life cycle of a trend.With special guests Annabel Greig,...
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Season 3
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Episode 32
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9:37
Predicting Social Media Trends and Mastering Google with AI
In this week’s podcast episode, we cover topics such as a Google Ads AI update, data-driven analysis, and predicting trends on social media.We’re joined by special guests Anthony Ngaithe, Social Media Manager at the British Heart Foundat...
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Season 3
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Episode 31
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9:05
Helping People Shine in the World of Digital Marketing
In this week’s podcast episode, we cover topics such as new AI YouTube replies, marketing strategies & department leads, and using artificial intelligence but staying authentic as you do. We’re also joined by special guests Cane...
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Season 3
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Episode 30
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10:45
Video Creation with Meta, Strategic Marketing, and Exploring TikTok Shop
In this week’s podcast episode, we’re talking all things Meta and video creation, essential marketing strategies and department leads, as well as our thoughts on TikTok Shop.Plus, we’re joined by special guests Caner Daywood, the Global ...
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Season 3
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Episode 29
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10:46
Social Platform Integrations, Personal Branding, and Competitor Insights
In this week’s podcast episode, we’re discussing Instagram’s new Profile Cards, approaching the integration of new social media platforms, our tips for visibility within personal branding, and the best approach to competitor analysis.Plu...
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Season 3
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Episode 28
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9:02
Mastering Meta Ads, SEO Content, and Remote Team Success
In this week’s podcast episode, we’re covering topics Meta’s holiday ad update, how to enhance SEO content and content strategies, as well as the best practices for remote leadership.Featuring special guests Tom Winter, the Chief Growth ...
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Season 3
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Episode 27
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9:02
TikTok Subscriptions, Social Listening, and Growth Strategies Unpacked
This week’s podcast episode is an all-Giraffe special! And we’re covering things such as TikTok expanding its subscription option for creators, the importance of social listening (and how to do it correctly,) growth strategies for TikTok and IG...
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Season 3
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Episode 26
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9:31
Maximising Lead Generation and Networking with Intention
In this week’s podcast episode, we’re discussing topics such as a TikTok Search Ad updates, our top tips for lead generation, and how to network with intention. Plus, we’re joined by special guests Jenzele Cyle Cabangon, founder of Cyleadz, and...
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Season 3
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Episode 25
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9:34
Snapchat Ads, Marketing Memes, and Taking Control of Your Personal Brand
In this week’s podcast episode, we’re discussing updates to Snapchat ads, how to take control of your personal branding tips, and how to make the most of memes in your marketing marketing.Plus, we’re joined by Sam Winsbury, the founder o...
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Season 3
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Episode 24
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10:02
Personal Branding, Content Crossposting, and Becoming a Market Leader
In this week’s podcast episode, we’re talking all things crossposting to Threads, building up your confidence as a market leader, and whether or not personal branding essential.And we’re packed with the Giraffe Social team in this episod...
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Season 3
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Episode 23
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10:10
Becoming an Expert in Engagement, Storytelling & Sustainability!
In this week’s podcast episode, we spoke with Ellie Crowson, Marketing and Content Lead at Tall Ships Youth Trust, Elior Doani, Social Media Manager at Water Aid, and Dani, Lottie and Nikki from the Giraffe Social Team.We’re covering top...
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Season 3
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Episode 22
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9:27
Mastering Audience Messaging and Turning Viewers into Clients
In this week’s podcast episode, we spoke with Ellie Crowson, Marketing & Content Lead at Tall Ships Youth Trust, as well as Lottie, Dani & Phil from the Giraffe Social team.We’re covering topics such as an Instagram broadcast cha...
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Season 3
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Episode 21
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9:47
Storytelling for Success and the Latest in B2B Marketing
In this week’s podcast episode, we’re again speaking to Lauren Burton, the Social Media Lead at Arup, as well as Rita, Nikki, and Georgia from the Giraffe Social team.We’re covering topics such as a special YouTube ads update, trends for...
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Season 3
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Episode 20
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10:26